WebMD UK Banner Ads

Banner ads get a bad rap, but when it comes to driving traffic they get the job done. All of the following ads have a click through rate (CTR) between 0.10–0.40%, which is well above industry standards. 

WebMD’s UK presence required all copy to be written in British English, which meant all my hours spent watching Doctor Who and Are You Being Served? were totally worth it.

 

Healthy Mouth, Healthy Body
Client:
Colgate

Durex Healthy Sex
Client:
ReckittBenckiser

Durex Healthy Sex
Client: 
ReckittBenckiser

 

Nurofen
 
Client: Reckitt Benckiser


SMA Baby Formula
Client:
 Nestlé UK
 

Diet Frauds
Client:
BootsWebMD

Oral Health
Client:
BootsWebMD

Parenting Ad
Client:
BootsWebMD